Your personal AI insurance advocate
We use AI to X-ray your complex policies into simple, understandable advice and act as your dedicated co-pilot during stressful claims.
AI-powered translation of complex policies
Your partner during stressful claims
Crisis mode with only critical info
fin-o-ji isn't another insurance marketplace; it's your personal AI advocate that stands only with you — the policyholder.
In India, insurance is supposed to be a safety net — but instead, it often becomes a source of stress. Policies are written in complex language, exclusions are hidden in fine print, and when the time comes to make a claim, families are left feeling helpless.
We experienced this pain ourselves, within our families and friends, and realized there has to be a better way. That's why we're building fin-o-ji as your dedicated insurance co-pilot.
To eliminate the fear, confusion, and frustration that millions of Indians feel towards insurance by becoming your most trusted personal advocate.
"We don't sell insurance. We empower you to understand and get the most value from what you already own."
AI-powered translation of complex policy jargon into simple, understandable language. See hidden conditions and exclusions clearly.
Your partner during stressful claims. Get step-by-step guidance, document prep, and communication help.
In crisis moments, one tap transforms the app to show only critical info: health cards, TPA contacts, accident guides.
Your first "wow" moment with fin-o-ji. Get instant insights into your insurance portfolio.
Upload existing insurance documents or connect securely. Our AI analyzes everything automatically.
Instant analysis of your policies, coverage gaps, and recommendations within minutes.
Get your Insurance Health Score (like 7/10) with a simple report card and actionable insights.
Our Roadmap: Starting with Health & Life Insurance, then expanding to Motor, Travel, Home, Gadget, and beyond — creating a comprehensive "Super-Advocate" for all your insurance needs.
fin-o-ji is not just an app. It's a movement to put power back in the hands of people, not companies.
Founded in 2025 by IIT Bombay students for the FinTech Entrepreneurship course — building the future of insurance advocacy in India.